The Last Human Advantage: Storytelling in an Age of AI with Tim Dyer
Tim Dyer, who's told stories for Nike, Amazon and Starbucks, named the thing quietly running most lives. We love watching a character grow through their hardest stretch, but we'll do almost anything to dodge living that stretch ourselves. Every story has two layers: the goal the hero is chasing, and the deeper change they have to go through to become worthy of it. That second layer is the one that makes us human, and the one we avoid in our own lives.
▶ Watch the full episode with Tim Dyer for deeper context on how to approach these questionsThe Win You're Chasing
What's the big outcome you're after right now: the number, the title, the win you'd tell people about if you got it?
Who You'd Have To Become
Tim says under every goal sits a harder change in who you'd have to become to actually deserve it. What's the inner change you keep putting off?
Whose Growth You Binge
Tim says we'll happily watch someone else struggle and grow, then flinch from our own. Whose growth (a friend, a creator, a character on a screen) do you admire from the couch while dodging the same work yourself?
The Cost Of Avoiding It
Skipping your own hard part isn't free. What has avoiding it already cost you? Circle every answer that fits.
Step Into One Scene
Tim says you have to stay in the story for the story to finish. Picture the harder change you named in prompt 02 as a single scene you've been skipping. What's one piece of it you'll stop avoiding and actually step into this week?